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UM Social Media Experiment: The Results

21 Wednesday Jan 2009

Posted by Kevin M. Watson in links, Ministry, Technology, Wesley

≈ 5 Comments

Today concludes the two week time line for the experiment in Methodist social media exposure. There were 759 views of the YouTube video promoting Reclaiming the Wesleyan Tradition: John Wesley’s Sermons for Today There were 44 hits to the video when I discovered it and posted it on the Methodist blogosphere. At the end of the first week there were 619 views. This means that the momentum slowed down significantly after the first week as there were 140 views in the second week. (On the other hand, that is still more than three times as many views as the video had in its first six months of existence.)

Blake Huggins was surprised at how well the experiment was going in a comment he left on my post about the experiment at one week. Henry Neufeld, on the other hand, was disappointed with the results.

I am not exactly sure what to make of the results. I think the experimented would have been more successful if the video that was circulated had not been promoting a book generally, and promoting a book I co-authored more particularly. I noticed comments on several blogs that expressed that they were disappointed to find at the end of the video that it was just promoting another book. (Though I was also surprised that so many people seemed to feel that United Methodists have so much information out there about their books. I have tended to feel the other way, that not very many people know about United Methodist publications outside of a very committed group.) I was also a bit disappointed that the views of the video decreased so rapidly in the second week.

On the other hand, I was surprised that more than 25 bloggers linked to the video in some way on their blog. And I do think it is significant that simply passing on a video was able to revive a video that was basically dead on YouTube. A change from 44 views in 6 months to 715 views in 2 weeks is a significant change. I think that this experiment does show that there exists a significant group of Methodists who are willing to work together in some capacity to raise awareness and get the word out. The big question is: Get the word out about what? Over the last few weeks I have found myself dreaming about the ways that the blogosphere could be used as a resource for helping to better get the Wesleyan message out there – not just to other Methodists, but more deeply into the emerging church and other places where meaningful conversations are happening about what it means to be a Christian, how to live faithfully, the meaning of life, etc.

As I indicated in the original post about this experiment, I will write a letter to the folks at Discipleship Resources and the General Board of Discipleship letting them know about the experiment and encouraging them to think about ways to use the internet as a means of communication and ways to work with Methodists who already have a presence and audience on the web. I will pass on any response that is appropriate to publicly communicate.

In the meantime, what are your thoughts about the experiment? Do you see anything more than this can point to or lead to?

Methodists Are Weird

19 Monday Jan 2009

Posted by Kevin M. Watson in Uncategorized

≈ 8 Comments

Last week, while studying for an exam, I took a break and spent a few minutes browsing in Cokesbury. The woman working there was very friendly. She noticed that I was perusing the Methodist section and told me that the 2008 Book of Discipline was out, which people were very excited about.

Has anyone ever actually read the Book of Discipline? I will willingly concede that it is a good idea to have a copy of the new Discipline, as it is the formal rule book for how we conduct our lives together as Methodists. But get excited about it? It isn’t exactly the 8th book in the Harry Potter series.

At best, we are a weird people if the Book of Discipline is the kind of thing we get excited about.

Why I Love Half Price Books

18 Sunday Jan 2009

Posted by Kevin M. Watson in Life

≈ Leave a comment

There is a Half Price Books within a mile of our apartment. This has been a constant source of temptation for me. They even have a few shelves that are specifically related to Methodism. I knew this store was going to have a special place in my heart when I noticed the first time I visited that they had the three volume set of Francis Asbury’s Journal and Letters in a special collections case (which is out of print and was published in 1958). The books looked to be in excellent condition. The only problem is that it was $150… far too much for a graduate student.

Yesterday I found myself in this Half Price Books (I have no idea how I got there… it just happens sometimes) and I decided to ask if they would come off the price of the Asbury volumes. I introduced myself to the manager and told him I was a PhD student and that these books were closely related to my research interests, so I was very interested in them but as a student they were way out of my price range. He got them out and said that since they had been there since March he would sell them to me for $75. I asked him if he would take $60. He said he would sell them to me for $75 and give me a 15% off coupon. I couldn’t resist.

It gets better.

When he took me to check out he rang the set of three books up for $50 and still gave me the 15% discount. So I got the three volume set for $42.50! Volume Three also has an insert that has a page from the first publication of Asbury’s journal in 1821.

A great buy for a Methodist history nerd.

Update: Experiment in UM Social Media Exposure

14 Wednesday Jan 2009

Posted by Kevin M. Watson in links, Technology, Wesley

≈ 4 Comments

Tags

Methodist, Reclaiming the Wesleyan Tradition, Social Media Experiment, Wesley

After one week the YouTube video about Reclaiming the Wesleyan Traditionhas received 619 hits (it had 44 when I discovered it a week and a half ago). The video also now comes up on the second page if you search “Wesleyan” on YouTube. So far the video has been posted on 25 different blogs and has been mentioned on two other blogs that I have found.

Here are the folks who have contributed: Hit the Back Button to Move Forward, Step by Step, Friar’s Fires, McKinney Methodist, Divers and Sundry, Stress Penguin, A Walking Paradox, Sunday’s Child, A United Method, Speaking of Grace, UM Portal, Adventures in Revland, Methoblog, Threads from Henry’s Web, My Ramblings, Thoughts of Resurrection, Thoughts from Nick, Accountable Discipleship, Matt Judkins, A Long Obedience, BlakeHuggins.com, Craig Adams, Ramblings from Red Rose, Fuzzy Thinking

The experiment was also mentioned at The Wesley Report, and Allan R. Bevere

If you have not participated in this experiment and would like to, all you have to do is post the you tube video below on your blog.

The original post about this project pointed to a desire to see how much attention Methodist bloggers could bring to one thing if we collectively talked about it for two weeks. As this has developed I have found myself hoping that this will help folks at GBOD, Discipleship Resources, and other folks who are trying to get our message out there realize that there is a tremendous resource in the Methodist blogging world. (Though, this is certainly not to say that the methoblog is a promotional service for Methodist agencies, just that it might be a good idea to keep us in the loop.) At perhaps a deeper level I have also found myself wondering if there are ways that we can work together to raise awareness of our Methodist/Wesleyan heritage. Are there ways that we can focus on what unites us and together build even more momentum and more of a presence on the web? I would love to hear your thoughts on this.

(Full disclosure: I co-authored the book that is promoted in the video. If you want to see how this video was chosen, or why this experiment was started you can read the original post I wrote when I found the video on YouTube and the post that Gavin then wrote – which was what gave me the idea to do this.)

Seeking Feedback on Asbury Biography

13 Tuesday Jan 2009

Posted by Kevin M. Watson in Book Review, links, Wesley

≈ 2 Comments

Last week, in studying for my upcoming field exam in 17th and 18th century Church History, I realized that Francis Asbury was probably the person who was a key figure in the 18th century who I had the least amount of information about. So, I did a few quick searches and came across America’s Bishop: The Life of Francis Asburyby Darius L. Salter. So, I did something completely out of character, I made an impulse purchase and bought the book.

The book arrived yesterday and it appears to be a serious and substantial biography of Asbury. The text is 362 pages followed by an additional nearly 20 page Bibliography and more than 50 pages of notes. However, there are a few things that make me wonder about this book. First, I could not find any academic reviews of it on the major search engines through Bridwell library. It seems to me that what appears to be the first in depth biography in decades would have been reviewed in a journal somewhere. In other words, why aren’t academics saying anything about it? (On the other hand there is an endorsement from Russel E. Richey on the back cover of the book, and I could have just missed the reviews.) Second, it is published by Francis Asbury Press. At first glance this seems very fitting for a biography of Francis Asbury. However, I would have guessed that Abingdon or someone of the like would have jumped at the chance to publish a major biography of Asbury. And finally, I would have guessed that a book like this would have been written by an expert in American Methodism, rather than someone with a PhD in psychology and religion.

None of these mean that the book isn’t going to be a terrific study of the life of a key figure for American Methodism, they just have made me wonder if I am missing something. So my question is, have you read this book or heard anything about it? Am I missing anything? And are there other biographies of Francis Asbury that you have read and would recommend?

Wesleyan Resources – Watching Over One Another in Love

12 Monday Jan 2009

Posted by Kevin M. Watson in Uncategorized

≈ 2 Comments

The conversation from my brief post about the early Methodist class meeting has caused me to think about resources that deal with the early Methodist practice of watching over one another in love. Here are some of the ones I consider to be the best:

David Lowes Watson The Early Methodist Class Meeting: Its Origins and SignificanceAmong Wesley scholars this is the book that is usually cited related to the history of the early Methodist class meeting. Watson discusses, as the subtitle indicates, the origins and significance of the class meeting. The primary value of this book, in my view, is that it was the first in depth academic exploration of a piece of the Methodist organizational structure. It helped moved scholarship beyond passing references to the importance of the class meeting and began to actually look at it in its own right.

D. Michael Henderson A Model for Making Disciples: John Wesley’s Class MeetingAs I remember it when I read this book a few years ago, this is an easier read than Watson’s book. It also seems that it is currently being read by a wider audience (especially if the current amazon ranks of each book are any indication… though these can fluctuate quite a bit). To be fair, Watson’s Early Methodist Class Meeting is not necessarily intended to appeal to a lay audience.

Steve Manskar Accountable Discipleship: Living in God’s HouseholdManskar takes a bit broader approach, focusing on the importance of accountable discipleship more generally, with roughly one third of the book focusing specifically on the distinctly Methodist approach to discipleship. In part, Accountable Discipleship also seeks to flesh out the rationale for Covenant Discipleship Groups, more on that below. (Manskar is also the director of Accountable Discipleship at the General Board of Discipleship and blogs at Accountable Discipleship.)

Finally, David Lowes Watson’s adaptation of the early Methodist class meeting was Covenant Discipleship. He developed his understanding of Covenant Discipleship in a trilogy. (I am sorry to say that you probably won’t find it to be a page turn in the same way that this trilogywas.) The books in the trilogy are Covenant Discipleship: Christian Formation Through Mutual Accountability; Class Leaders: Recovering a Tradition; and Forming Christian Disciples: The Role of Covenant Discipleship and Class Leaders in the Congregation.

Probably the most accessible book that explains what Covenant Discipleship is and how to do it is Gayle Turner Watson’s Guide for Covenant Discipleship Groups

I will try to add these to the Wesleyan resources page in the next few days.

Meanwhile, are there any resources I neglected to mention related to the Methodist practice of watching over one another in love?

Class Meeting as Guarantor of Meaningful Membership?

09 Friday Jan 2009

Posted by Kevin M. Watson in Uncategorized

≈ 4 Comments

In studying for my upcoming field exam in 17th and 18th century British and American Church History, I came across this quote from Sydney Ahlstrom’s A Religious History of the American People(which is, incidentally, an excellent survey of American Religious History):

“So long as it prospered, the class meeting was the institution which did most to guarantee that church membership was not merely a nominal affiliation.” (373)

I am guessing that Ahlstrom would not be surprised, then, that Methodist membership today is far too often nominal.

Learning How Not to Do It from the Sports Media

09 Friday Jan 2009

Posted by Kevin M. Watson in Life

≈ 2 Comments

(Full disclosure: I graduated from the University of Oklahoma and was very disappointed that OU lost last night. I am no unbiased observer here. The following may be colored by my loyalty to OU…)

Reading a few articles this morning about last night’s College Football National Championship, I had to wonder if the people at ESPN and CBS Sports were watching the same game I was. This morning one of the headlines on the front page story about Florida’s 24-14 win over OU said something to the effect of “Florida dominates OU.” An article on CBS Sports railed on how horrible OU played. The title was “Sooners fail to show up for national title game.”

Before I say anything else, let me acknowledge that Florida was the better team last night. They deserved to win. I do not mean to disparage their victory in any way. Tim Tebow proved once again that in college football one player really can take over a game and will his team to victory.

However, this game was not at all a blowout. OU, coming into the game, was the underdog. Most of the experts said that they would lose. People said the horrible defense of the Big 12 would be revealed. At half time the score was 7-7. This showed that both Florida and OU were playing much better defense than was expected. In the fourth quarter with the score 17-14 Florida, OU was driving the ball down the field, looking like they might take the lead for the first time in the game. Then a Florida defender made the play of the game on an amazing interception. Still, the game wasn’t over until Florida put together a six minute drive to score a touchdown and effectively put the game out of reach. OU had many opportunities to take the lead and take control of the game, but they were not able to take advantage of them.

I will stop there, because my point is not to analyze the game. My point is that many of the articles written by the national sports media seem to me to be excellent only in their ability to exaggerate and sensationalize. At times I feel like people like Gregg Doyel are actually trying to make people angry by their writing. In other words, they sometimes appear to try to become the story.

I hope as I continue to blog and write in other venues I will learn from the sports media how not to do it. I hope I will try to be nuanced and even handed, even as I seek to be bold enough to take a stand when I feel that one needs to be taken. It may mean that what I write is not read by as many people, but I pray it will also mean that what I write is closer to the truth and able to be used by God more readily.

Methodist Bloggers Unite!

08 Thursday Jan 2009

Posted by Kevin M. Watson in Blogroll, links, Technology

≈ Leave a comment

One of the things that is great about blogging is that you can find out if an idea is terrible simply by the deafening silence that greets a post. Yesterday, when I posted about an experiment to raise awareness of the Methodist blogging presence, I wondered if this would be one of those ideas. I wasn’t even sure if I would hear a calm still voice… though I hoped if nothing else my closest friends would post the video because they felt sorry for me.

Twenty-four hours after posting the invitation to post a YouTube video promoting Reclaiming the Wesleyan Tradition: John Wesley’s Sermons for Todayhas been posted on nine blogs and the experiment has been mentioned on another.

Thanks to these bloggers for posting the video:

Hit the Back Button to Move Forward

Step by Step

Friar’s Fires

McKinney Methodist

Divers and Sundry

Stress Penguin

A Walking Paradox

Sunday’s Child

The original post was also mentioned on this morning’s Morning Report on the Wesley Report.

I am interested to see what the results of this experiment will be. If nothing else this will have been a success, because I have discovered a few Methodist blogs I didn’t know existed. If you haven’t posted the video yet, it is not too late. You can read about the experiment and copy and paste a sample post here. Thanks again to all who have participated.

An Experiment in Improving UM Social Media Exposure

07 Wednesday Jan 2009

Posted by Kevin M. Watson in links, Ministry, Technology

≈ 17 Comments

I would like to find out how much of an impact Methodist bloggers can have on spreading the word if we all join together. How big of an impact do you think we could have? To get an idea, and to hopefully gain some concrete evidence of how Methodist bloggers can help get the Methodist message out there, I invite you to participate in an experiment with me.

This past Saturday I posted a link to a YouTube video that I recently discovered promoting a book that I co-authored called Reclaiming the Wesleyan Tradition: John Wesley’s Sermons for TodayAfter posting the video, Gavin, at Hit the Back Button to Move Forward, posted about the video and his disappointment that it has not received more exposure. His post also stirred up some discussion about how United Methodism could do a much better job with getting our message across. Gavin also noted at one point how much the views from the video had gone up in a few days, just from he and I linking to it. (When I wrote my post there had been 44 views in over six months. As of this writing there have been 189 views!)

All of this has stuck in my mind over the last few days. I have been wondering if people at Discipleship Resources and other arms of United Methodism that are involved in publishing and communications understand what a resource they have in all of the Methodists who maintain great blogs. My guess is that they don’t realize the potential that exists for bloggers to be a serious avenue for getting the Methodist message out there.

Now let me say that while I would certainly like to see folks like Discipleship Resources and Abingdon have more success in selling books in mainstream venues like Barnes and Noble and Borders, this is about more than selling books. I believe that the Wesleyan tradition has an important contribution to make to the Church and to the world. Currently, I think that institutionally the United Methodist Church could be doing a better job communicating our message.

So, I would like to try an experiment to see what potential Methodist bloggers have to spread the word and get a message out there. I would like to see how much we can increase the views of the Reclaiming the Wesleyan Tradition YouTube video in two weeks. If you are willing to help here is what I would suggest: First, post the video on your blog. (The link is http://www.youtube.com/watch?v=1ISKTrScpzQ) Second, write a post that either links to this post or summarizes in your own words the experiment to see how much social capital Methodist bloggers have. Third, one week after posting the video write a follow-up post that reminds people about the video and the experiment.

If this experiment has significant results, I plan on trying to get in touch with the folks at Discipleship Resources and the GBOD to let them know the difference that plugging into the Methodist blogging world made. I would also suggest they create a forum from learning from you all about how they can better communicate through social media and the internet.

So, here is the video:

———————————————————————-

If you would like to save time, you can copy and paste this as the post: (you can also change any part of it that you would like to)

Kevin Watson at https://deeplycommitted.wordpress.com has started an experiment to see how much social capital Methodist bloggers have. This experiment was prompted by the feeling among some Methodist bloggers that United Methodism does not always do as good of a job as it could at getting the Wesleyan message out there, particularly on-line. So, he wants to see how many views a YouTube video can get if Methodist bloggers work together to promote it. The experiment is to see how many hits the video will receive in two weeks.

If you want to participate you can: First, watch the video below. Second, copy and paste this entire post into a new post on your blog and post it. Third, remind people about this experiment in one week.

Based on the results of the experiment, Kevin will get in touch with the folks at Discipleship Resources and let them know the ways in which Methodist bloggers are often an underused resource.

Here is a link to the video: http://www.youtube.com/watch?v=1ISKTrScpzQ

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